Blog
21 August 2026

Social Value shouldn't be this hard

Social value questions are often the ones bid writers dread. They can feel vague, time-consuming, and hard to nail even when you know your organisation is doing brilliant things.

There's no secret formula you're missing. The best social value responses are built around what the commissioner cares about, what the question is asking, and how it maps to the PPN 002 Social Value Model outcomes. Get that right, and everything else follows.That's exactly where we come in.

We dig out the social value you didn't know you had

At 50-degrees, we sit down with you and your team through workshops and open conversations, and bring together the right people from across your business, from HR and supply chain to leadership and frontline delivery.

Because more often than not, the social value is already happening. It just hasn't been spotted yet.

A good example of this came from a client who mentioned, almost in passing, how they support local SMEs and VCSEs. Coaching, mentoring, training, use of their site and helping them access funding. To them, it was business as usual. To us, it was clearly social value. We were able to link it to the PPN 002 social value outcomes and strengthen the response.

Social value rarely needs to be built from scratch. More often, it's about recognising the good work already happening and telling that story the way it deserves to be told.

Hundreds of responses in, we've seen (almost) everything

We write hundreds of social value responses a year, which means we bring a wealth of ideas to the table — initiatives you might never have considered, but that fit easily into how your organisation already works. We've taken this approach with SMEs, charities and voluntary groups, right through to major FM providers, prison operators and healthcare providers.

From good idea to bid-winning commitment

Having the right ideas is only half the battle. The next step is turning them into something clear, measurable and realistic;  pinning down exactly what you'll deliver, how you'll track it, and how you'll show the impact throughout the life of the contract.

From there, our experienced bid writers take over, shaping everything into a strong, well-structured response that feels genuinely tailored to the opportunity and that gives evaluators real confidence in your approach.

We'll leave you with practical tools, info packs and bid templates so your team isn't staring at a blank page every single time a social value question lands

And we don't just disappear afterwards

We'll leave you with practical tools, info packs and bid templates so your team isn't staring at a blank page every single time a social value question lands. That means future responses come together faster, more consistently, and with a lot less stress.

Because social value shouldn't be the part of the bid that keeps you up at night. Done right, it's one of the easiest ways to stand out.

Ready to strengthen your social value responses? If you'd like to learn more, or discuss how we can elevate your social value response, please contact Sarah Mohan at sarah@50-degrees.com

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