Securing $1.7bn Across Canadian Public Service Contracts

Employment & Disability Support

Securing $1.7bn Across Canadian Public Service Contracts

Services provided:

Bid & Proposal Writing & Bid Management

Work Winning strategy & Pre-bid Capture Support

Contract Retention Strategies

$1.7 billion

Total value secured across federal markets

Complex partnership models

Joint ventures and large-scale supply chains

Multi-region contracts

Awards across federal and provincial jurisdictions

Overview

We have supported our client, a leading Australian human services provider, by supporting its Canadian subsidiary to secure $1.7bn CAD in public services contracts. Wins include Service System Integrator roles across Peel, York, and Toronto, and Veteran Affairs Canada’s $500m+ Rehabilitation Services programme. We provided a combination of strategic bid leadership, solution design, and bid management across multi-stage, high-value federal and provincial procurements.

Challenge

Market reforms across Canada reshaped employment and rehabilitation services, triggering high-value, multi-stage procurements and new delivery expectations. Employment contracts required Service System Integrators capable of coordinating large, diverse partner networks. Veteran rehabilitation demanded integrated clinical and vocational models. Competing against established incumbents, the client faced rigorous RFQ/RFP stages, extensive submissions and commissioner dialogue, all while building credibility in a new nati0onal market.

Strategy

50 Degrees deployed partner-led teams combining Canadian-based consultants with international bid specialists. Working closely with sector SMEs, we helped shape win themes, delivery models and clear value propositions across employment and rehabilitation services.

Our team of writers produced multiple 150+ page submissions under tight deadlines, supported by designers translating complex delivery models into compelling infographics. We also prepared senior leaders for commissioner dialogue, providing tailored coaching to ensure effective presentation delivery. By blending local insight with international best practice, we ensured consistency, compliance and strong competitive positioning across opportunities collectively values at $1.7bn CAD.

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Results

The client secured $1.2bn CAD in Service System Integrator contracts across Peel, York, and Toronto, alongside a $500m+ veterans rehabilitation contract with Veteran Affairs Canada. Together worth $1.7bn CAD, these awards established the organisation as a credible national provider and strengthened commissioner confidence in its long-term delivery capability.

Secured $1.7bn CAD across employment transformation and veterans rehabilitation programmes, enabling successful entry into the Canadian market and establishing the organisation as a major public service provider.
Integrated Canadian market expertise with international bid leadership, embedding sector specialists to co-design practical, scalable delivery models tailored to federal and provincial requirements.
Positioned client as a national leader in employment and rehabilitation services, strengthening credibility, market reputation, and commissioner trust across federal and provincial systems.

Testimonial

“We have worked with the 50 Degrees team on large and small procurement projects since 2018. The team is composed of extremely talented bid writers who bring a strategic lens to their Client’s offerings in a professional, collaborative and timely manner. On top of producing winning bids, they are also really fun to work with!"